Comments on: Naming products – the hero honda way! http://www.anujrathi.com/2009/09/02/naming-products-the-hero-honda-way/ Fri, 02 Jul 2010 15:01:29 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: ashu http://www.anujrathi.com/2009/09/02/naming-products-the-hero-honda-way/comment-page-1/#comment-171 ashu Mon, 30 Nov 2009 10:19:14 +0000 http://www.anujrathi.com/?p=137#comment-171 I “believe” we as citizens are part of an extremely self conscious country . we need association to be accepted by society .Case in point: most likely your parents / relatives shall introduce you by saying , hey this is Anju , he is from XYZ Institute , or works with XYZ Co. . So , your acceptance is subject to your affiliation with a NAME / brand . So when a brand like hero Honda comes out with a version called hunk / glamour etc. etc. , they intend to tap , or at least give people an opportunity to get associated with a product that might cover up the void that that exists in their being ! Trust me this is the only reason why people like you and me wear a rebook / nike / puma , and not a pair of action shoes ! I “believe” we as citizens are part of an extremely self conscious country . we need association to be accepted by society .Case in point: most likely your parents / relatives shall introduce you by saying , hey this is Anju , he is from XYZ Institute , or works with XYZ Co. . So , your acceptance is subject to your affiliation with a NAME / brand .

So when a brand like hero Honda comes out with a version called hunk / glamour etc. etc. , they intend to tap , or at least give people an opportunity to get associated with a product that might cover up the void that that exists in their being !

Trust me this is the only reason why people like you and me wear a rebook / nike / puma , and not a pair of action shoes !

]]> By: Aayush Puri http://www.anujrathi.com/2009/09/02/naming-products-the-hero-honda-way/comment-page-1/#comment-124 Aayush Puri Fri, 18 Sep 2009 12:24:43 +0000 http://www.anujrathi.com/?p=137#comment-124 And who will forget that Bajaj Udi-baba ad? And who will forget that Bajaj Udi-baba ad?

]]> By: anuj http://www.anujrathi.com/2009/09/02/naming-products-the-hero-honda-way/comment-page-1/#comment-87 anuj Wed, 02 Sep 2009 19:55:03 +0000 http://www.anujrathi.com/?p=137#comment-87 and what's the beauty contest fixation with Hero cycles! Miss India Gold jr, rofl :D and what’s the beauty contest fixation with Hero cycles! Miss India Gold jr, rofl :D

]]> By: anuj http://www.anujrathi.com/2009/09/02/naming-products-the-hero-honda-way/comment-page-1/#comment-85 anuj Wed, 02 Sep 2009 19:43:07 +0000 http://www.anujrathi.com/?p=137#comment-85 Wow Birlaji! I didn't know these cycle names! So I was right after all, it was Hero which did all the damage, and not Honda :) Wow Birlaji! I didn’t know these cycle names! So I was right after all, it was Hero which did all the damage, and not Honda :)

]]> By: Bal Krishn Birla http://www.anujrathi.com/2009/09/02/naming-products-the-hero-honda-way/comment-page-1/#comment-84 Bal Krishn Birla Wed, 02 Sep 2009 16:50:54 +0000 http://www.anujrathi.com/?p=137#comment-84 Oh boy... The cycle names are even more funny * Jet * Jet Master * Jet Plus * Royal * Jet Lady * Miss World * Miss India * Queen * Empress * MI Sapphire 26T * MI Platinum 26T * Miss India Emerald * Neon Lady * Terrain Lady * Miss India Gold * Miss India Gold Jr * Devil-Lady Oh boy… The cycle names are even more funny
* Jet
* Jet Master
* Jet Plus
* Royal
* Jet Lady
* Miss World
* Miss India
* Queen
* Empress
* MI Sapphire 26T
* MI Platinum 26T
* Miss India Emerald
* Neon Lady
* Terrain Lady
* Miss India Gold
* Miss India Gold Jr
* Devil-Lady

]]> By: Bal Krishn Birla http://www.anujrathi.com/2009/09/02/naming-products-the-hero-honda-way/comment-page-1/#comment-83 Bal Krishn Birla Wed, 02 Sep 2009 16:47:47 +0000 http://www.anujrathi.com/?p=137#comment-83 Anuj you missed out the stuff about human names.... Anuj you missed out the stuff about human names….

]]> By: Ujjwal Trivedi http://www.anujrathi.com/2009/09/02/naming-products-the-hero-honda-way/comment-page-1/#comment-81 Ujjwal Trivedi Wed, 02 Sep 2009 15:12:32 +0000 http://www.anujrathi.com/?p=137#comment-81 LMAO... too good man. Sometimes ranting can be the funniest thing in the world. How about LML-Freedom ... I ride an FZ-16... Now that's a name - (sounds like F16 US Bomber) LMAO… too good man. Sometimes ranting can be the funniest thing in the world. How about LML-Freedom …

I ride an FZ-16… Now that’s a name – (sounds like F16 US Bomber)

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